School-aged children and their families are invited to the free Back2School Beach fest on Saturday, August 20th, on St. Augustine Beach and at the St. Augustine Amphitheatre. The family-friendly community event will promote clean beaches, healthy lifestyles and a fun day at the beach before kids head back to school.

The American Heart Association-First Coast Market has named local business and community leader Joyce Kramzer as the chair for the 2011- 2012 Go Red For Women (GRFW) Mission.

Joyce Kramzer is Blue Cross and Blue Shield of Florida’s (BCBSF) Senior Vice President, Health Business Operations.  In this role, Kramzer has primary accountability for the business strategies and operations of delivery system, service, senior markets, and IT. In her dual role as the GRFW chair and AHA-First Coast Market Board of Directors Chair, Kramzer brings excellent businesses acumen and a sense of social responsibility.  
 

The following will strategically support Kramzer in furthering the GRFW mission of educating women of their unique and clearly defined risks of cardiovascular disease and stroke:

COCOA BEACH, Fla. -- It took Freedom Davis and her family two hours to get to Cocoa Beach from their St. Augustine home.

Three adults and three children all packed into the family truck.

They beat traffic by leaving around 1 a.m., then arrived at the perfect spot for viewing Atlantis lift off at 3 a.m. They spent the rest of the night sleeping in the truck.

"Yeah, we're tired, but we had to do it," Davis said, before the launch from her spot on the beach.

With hotels either full or too expensive, there were hundreds of cars and trucks filling the shoulders overnight, where people chose to snooze.

"It's the last launch, we had to bring the kids here to witness history," she said.